Tag: book marketing

We've extolled the virtues of working with book bloggers before, and for good reason. Engaging with the book blogging community is a smart move for authors – especially indie authors, whose book...

For indie authors, producing content in addition to your actual books is an important component of a successful marketing strategy. But in maintaining an active online author platform, it can be all...

If you're an avid reader, you probably already have a Goodreads account. But if you're an indie author, you might not yet have utilised Goodreads as a tool for book promotion. In case you...

There's a lot for indie authors to do when it comes to book promotion and marketing. In fact, there's so much to do that it can often get a little overwhelming. But while being an indie...

As an indie author, all book marketing and promotion is entirely your responsibility. The amount of people your book lands in front of comes down to the promotion strategies that you develop. But...

Identifying your market is critical to the development and potential sale of your manuscript. An infinite number of variables shape a reader's likes and dislikes. In order to maximise your appeal...