We’ve extolled the virtues of working with book bloggers before, and for good reason. Engaging with the book blogging community is a smart move for authors – especially indie authors, whose book marketing and promotion is entirely their own responsibility. There are several different avenues for connecting with bloggers and promoting your book, but …
How To Promote Your Indie Book With An Awesome Blog Tour Read More »
For indie authors, producing content in addition to your actual books is an important component of a successful marketing strategy. But in maintaining an active online author platform, it can be all too easy to run out of ideas for fresh, engaging content. If you already have a blog, multiple social media accounts and an author …
5 Alternative Content Ideas For Your Author Platform Read More »
If you’re an avid reader, you probably already have a Goodreads account. But if you’re an indie author, you might not yet have utilised Goodreads as a tool for book promotion. In case you haven’t heard of it, Goodreads is a ‘social network for readers’. It has a searchable database of millions of books; you can …
5 Key Reasons Indie Authors Should Use Goodreads Read More »
There’s a lot for indie authors to do when it comes to book promotion and marketing. In fact, there’s so much to do that it can often get a little overwhelming. But while being an indie author is largely a solo pursuit, you don’t have to tackle everything entirely on your own! Enter: the indie author …
As an indie author, all book marketing and promotion is entirely your responsibility. The amount of people your book lands in front of comes down to the promotion strategies that you develop. But when it comes to promoting an indie book, it can feel like every marketing tactic has been done to death. So besides …
Identifying your market is critical to the development and potential sale of your manuscript. An infinite number of variables shape a reader’s likes and dislikes. In order to maximise your appeal you must know who you are writing for, and how to catch their eye. By understanding your market you can target specific readers by approaching drafts, edits and book marketing strategically. …
Ultimate Guide: How To Identify Your Manuscript’s Target Market Read More »
As I often tell authors, the good news about book promotion is the same as the bad news: There’s always something more you can be doing for your book. This means that, on one hand, you always have the opportunity to reach new readers, no matter how long your book has been out in the …
We take you through the most common ebook marketing mistakes, and how to avoid them…